With Toyota being one of the strongest proponents of hybrid technology,
thanks to the high selling Prius and a range of other hybrid models
which have even grown to include the Lexus lineup, the hybrid
aficionados at Toyota are looking towards racing to incorporate the
technology.
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Toyotas research and development team are looking to the 24 hours
of Le Mans as a place to showcase their prowess in developing efficient
and reliable hybrid technology, which has already helped to make the
Prius and other models popular sellers at Toyota Dealers WA.
The concept will be a lighter and more fuel efficient racing vehicle
than their current cars. The goal of the initiative is to provide
further R&D; for consumer hybrid technology and not necessarily to
win at Le MansToyota has gone far beyond the Prius in its hybrid offerings, adding several models to the lots of Cleveland Ohio Toyota
and other Toyota dealers across the country. The Toyota Highlander and
Camry are other models that are available in hybrid form. In addition,
the automakers luxury Lexus brand has also adopted hybrid models and
word also came recently that a Lexus version of the Prius is in the
works.The development of a hybrid racing vehicle will help
change the perception of hybrid cars. Some may think that hybrid are
only slow, lethargic vehicles that are unexciting to drive. However,
with Lexus now providing several hybrid models, and with a racing car
in the works, Toyota is hoping to take its reputation further as the
leader in hybrid technology.Le Mans is the ultimate endurance
race, spanning 24 straights hours. Toyotas intention to bring a hybrid
car into the grueling race will certainly help to change perceptions
about the green technology
, and will allow Toyota to further show off the reliability and durability of their hybrid system.